Get More Attention to Your Facebook Posts with This Simple Trick
Have you ever paid attention to what gets noticed on Facebook? It isn’t long, drawn out blurbs of text, and it isn’t even links, most of the time. What really stands out is images. Being visually oriented like we humans are, that makes perfect sense. You can use this fact to your advantage when posting links to inventory or other pages, and here’s how.
Instead of using Facebook’s built in thumbnail option for your link, download the image from the destination page, upload it to your Facebook page, and then include the link. Your accompanying image will be about four times larger, and is guaranteed to stand out over traditional thumbnails.
Split Test
You can test how well this works by posting a link with a regular thumbnail, and then posting the same link later on with an uploaded image, perhaps around the same time the next day. Chances are you’ll generate a lot more likes and shares with the full size image. When you consider how much the average user has to scroll through on their news feed these days, every little advantage helps.
Use this linking policy for all posts you include a link with. No picture on the destination page? Using Photoshop or another editing software, you can quickly create a relevant picture to upload for your link. The five minutes it takes is well worth it.
So next time you are posting a link to your Facebook page, take the time to upload the corresponding image instead of using Facebook’s thumbnail. Your fans will appreciate it.