Since hitting the social networking scene just two years ago, Pinterest has quickly become the “girl next door” of the social media world. With a 79% women following, Pinterest has quickly risen to the top of the most visited social media sites in 2012. And in 2013, experts predict that Pinterest will overtake Twitter and possibly Facebook, in regards to amount of time spent and in traffic of users.
So how can your dealership benefit from Pinterest? Well for starters, Pinterest just recently opened their doors for businesses. Initially you had to be invited by another Pinterest user to even have an account and no businesses were allowed to play along But now Pinterest is open for your dealership which will allow you to attract a loyal following of women consumers.
Because Pinterest is a photo sharing based network its easy to imagine the possibilities of how your dealership can benefit from a following that is predominantly women. In fact, if your dealership isn’t on Pinterest there is a good chance you are missing out on building trust and loyalty among women that do their research on everything they buy.
Whether it’s on how to save, or how to create or even just wish lists, Pinterest has tapped in to a viral photo sharing network that can spread your brand in a matter of minutes.
If you’re interested in learning more about how to leverage a Pinterest account within your dealership and to do so while connecting and attracting a large female audience, REGISTER to attend a FREE Live Webinar on Friday January 11, 2013 at 12:00 EST.
The ability to easily and quickly connect and converse with your prospects and existing customers is expected by your customers. The power of live web chat has increased over the last few years and is the 3rd best means of communication between your dealership and your customers, right behind face-to-face and telephone conversations.
Many dealers are still shying away from implementing live chat into their dealerships web presence and we can only guess it’s because they aren’t well managed or perhaps they feel their dealerships aren’t equipped with the right staff to represent their stores and brands. It’s time for dealers, General Managers and Internet Directors to get real and to start thinking about who they are hiring and why they are afraid to let those people talk to their customers.
For the dealers that have open-armed embraced the live chat equation into their stores, they are finding that whether the customer’s chat requests are managed in house or via their chat provider, the customers are asking questions and they want to talk to dealership staff before making a decision to “come on in.” These dealers have seen the increased conversion in Internet department numbers consistently. And sure enough, they understand the power of the customers need to chat.
It’s all in the little blinking button that says, “Chat Live Now” or “Need Help?” or “How can I help you?” Most customers don’t have a question the minute they enter your website, however the more serious the shopper and the lower in the buying funnel, the likelihood of that customer having a question the higher chance they will engage in chat on your site, if it’s available.
It goes without saying that adding a chat solution to your site will increase your customer interaction. It will also help build repoire and trust among your customer base by being readily available to answer questions and provide information. Simply put, an auto dealer live chat solution is a necessity for dealerships that care about connecting with their customers.
Once you’ve made the decision to implement chat in to your auto dealerships Internet and Service departments, it’s important that your staff understands how chat will benefit them. Check out this video on hot to Leverage Chat in your Dealership:
Bundling your Client~ConneXion services can save you money today.
Client~ConneXion offers the most profitable total chat solution built around the processes of the auto dealership.. Isn’t it time you took it for a test drive?
Scott Nash gives us a good laugh pretty often around the office. This time he wants you to call him Santa Claus.
Its the reality of today – underperforming coaches get fired!
The 2012 Automotive Website Award ceremony was held at the Aria Hotel and Casino in Las Vegas. Over 600 automotive industry professionals attended this prestigious awards ceremony, which identifies the most innovative technology and software solutions for automotive retailers.
Forty one awards were presented to companies and individuals that represent innovative solutions for car dealers in the areas of website design, mobile technology, social media, proactive chat, merchandising tools, CRM, reputation management, advertising, customer service and industry thought leadership.
The AWA is the highest recognition for companies that assist the automotive retail industry to operate more effectively. The honorees are selected after a rigorous testing and evaluation from the staff at PCG Consulting. PCG is a leading consultancy firm that assists car dealers with best practice solutions for business operations and marketing.
“The entire CCX team is truly humbled to be honored as an AWA award winner for the Top Rated Chat Solution in the auto dealer world” said Timothy Brock, CEO of Client~ConneXion. “We will continue to improve our chat solution as well as strive to offer the best sales training and customer service to auto dealers.”
Client~ConneXion is the superior auto dealer chat solution that provides LIVE behavioral and website analytics, dynamic personalized marketing for web visitors, pro-active vs. reactive chat opportunities for dealers web traffic, and instant website conversion. CCX provides Onsite Accountability Training to dealer staff, sharing best practices and conversion tips for optimal success in every dealership.
Chat~ConneXion is completely customizable to each dealer and their systems and procedures. As well as, Client~ConneXion provides after-hour coverage for dealers hand delivering chat leads that come in after store hours.
When asked about the significance of receiving this pretigious award, D’Andre Ladson, CTO of Client~ConneXion beamed, “The AWA award for Top Rated Chat solution is in recognition of our employees’ hard work and affirmation of our commitment to providing the best possible service and support to our customers.”
CCX makes it possible for dealer staff to answer questions, interact and solve problems at unprecedented speeds. It also serves up vital information about how consumers were directed to the dealer site, how long they’ve been there and where they committed to buy or decided to bail, delivering new insight into what’s working with the dealer website and what’s not. Ease of use is key for dealers, and the CCX MOBILE CHAT app (available on both iPhone and Android) allows salespeople to chat from anywhere.
Earlier this year Client~ConneXion was awarded the Diamond Award for the Best Chat Solution by the Auto Dealer Monthly Dealer Choice Awards. “Being chosen by the ‘dealers’ as the best chat solution speaks volumes as to the level of service and quality of the product we deliver to auto dealers all over the U.S. We’re very proud to offer dealers the best solution to communicating with live web traffic and website conversion” said Director of Marketing, Elaine Harper.
Client~ConneXion is a software solution firm based out of Plano, TX that specializes in a Live Web Chat Application that pro-actively “UP’s” every web visitor for auto dealerships. For more information visit their website at www.ClientConneXion.com or call 877.888.5948.