You may have already heard that video is now the most popular type of online content. Video is the best form of online content to make an impact and keep attention. In addition to attracting attention of viewers, video helps your SEO significantly. Here are a few things you should know about video and SEO and why you should be utilizing video on your website and social media:

  1. Quality is important. Poor quality video is NOT better than no video. High quality video with high quality content will boost your search engine rankings and help your dealership be found online. Video should utilize key words and effective content.
  2. Tutorials and how-tos are great topics for video. Offering value to your viewers will help to attract more viewers and get them engaged – like sharing the video on Facebook. Steer away from product hard sell videos.
  3. Post on YouTube. YouTube is owned by Google and Google will index videos that are found on YouTube in its search results. Make sure you transcribe the video or add a detailed description. Then, embed the video on your website. Your video titles should be descriptive and use keywords without being too long.

To learn more about our Video SEO solution and how Client ConneXion can help your dealership boost SEO while utilizing video, contact us today!