Today’s car shoppers are much different from those car shoppers in years past. The researching and decision making process has changed so much. What does this mean for your dealership? First off, this means the way that your dealership reaches, markets to, engages and converts buyers needs to change. Today’s car buyers are spending a lot of time online researching before ever visiting an actual car lot for a test drive. Check out these statistics below:

59% of time spent researching is done online.

71% of shoppers are searching online for car prices.

68% of shoppers are searching online for actual cars listed for sale.

64% of shoppers are searching online to compare different models.

46% of shoppers are searching online to find a dealer or get dealer info.

22% of all internet auto shoppers utilize social media when shopping.

53% of online auto shoppers use a mobile device.

At Client ConneXion, we are car dealers so we know what it takes to make the sell. That’s why we have developed a complete suite of dealership solutions to help you connect with visitors to convert them into customers in today’s market. From SEO to live chat, social media marketing to event Craigslist marketing and management, we’ve got you covered. Contact us today to learn more about today’s car buyers and how we can help you sell more!